Update to UIC social media guidelines and best practices

The UIC Office of Strategic Marking and Communications has updated its Social Media Guidelines and Best Practices to include additional guidance related to accessibility. These changes include:

• Ensuring that all photos include alt-text to provide a narrative description for blind users
• Ensuring that videos include captioning as well as descriptive audio features, in order for individuals with visual or hearing disabilities to understand content and to meet accessibility requirements
• To ensure your social networking posts are accessible, please email uictoday@uic.edu with any questions
• For additional information and guidance regarding social media accessibility generally and across the various platforms, refer to the Federal Social Media Accessibility Toolkit

As always, contact Erika Chavez, director of marketing and communications, at eachavez@uic.edu with any questions.